The Hoya | Cashing in on Naming Rights

The Hoya | Cashing in on Naming Rights: "Cashing in on Naming Rights


I live in a townhouse on R Street.
It�s a simple place with a purple door and a broken window pane. It�s the last Hilltop residence of five generally upstanding Georgetown dudes.
It doesn�t have a phone � or a phone number, as far as we can figure out � and lacks what some people would call style, and what others might call minimum standards for human occupation.
We like our landlord just fine, but have decided that, in order to defray the cost of rent, it is time that we seek corporate sponsorship.
Everybody�s doing it � and I do mean everybody."